I kept seeing the same problem everywhere. So I decided to solve it.
10 years ago I started working with Italian cultural institutions: museums, theatres, festivals. Different organizations, same problem: digital tools designed for the people who sell them, not the people who use them.
Curators waiting weeks for an agency to push a small update. Communications managers juggling five platforms to reach their audience. Directors giving up on digital because it was "too complicated."
That's why I built a team around this mission. We build digital tools that cultural teams can actually use on their own. Simple, no manuals, no bottlenecks.